Project Description
SCUTUM – What We Do
DATE PRODUCED: 2018 | ©COPYRIGHT SCUTUM UK | WWW.SCUTUM.UK.COM/
About
The SCUTUM – What We Do video is a 30 second TV-Spot style advert that was originally created to be played within the Ricoh Arena, home to the Wasps Rugby Union team, who are sponsored by the SCUTUM UK group. The project timeline was very tight and I produced the video single-handedly with no available budget. All shots were filmed with my existing video equipment and prime lenses. Voice over work was produced with my existing audio equipment.
The video highlights the key offerings of fire and security products and services across the UK group, with a high-end and innovative feel. I was presented with a blank slate as to what this video could be and it was refreshing to have a blank canvas to work with.
Deliverables
Highlights SCUTUM UK Product Range & Services
Encompasses Fire & Security Businesses
Cinematic & High-End Production Value
Futuristic & Innovative Feel
Builds Credibility & Brand Recognition
Technical
Mainly Live Action Shots
Comprehensive Use of 3D & Adobe Suite Software
Advanced Camera Projection & Custom Z-Depth Techniques
Computed on my Custom Built Render Farm
Voice Over Recording
Full Concept & Copywriting
(Chromakey) Green Screen Required
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